As a Designer, Front-End Web Developer, and Creative Consultant, my focus is on optimal efficiency, simplicity, and functionality. I aim to make each product I create an engaging, intuitive, and visually appealing experience for all types of users.

When combined with my highly collaborative approach, formal training, and 10+ years of real-world experience, these principles have allowed me to successfully develop and integrate big ideas across multiple channels that inspire, inform, and captivate users.

Skills & Services

Design

Logo & Branding

Advertising

Packaging

Illustration

Apparel/Accessories

Music Artwork

Web (UX/UI)

Website Design & Redesign

User Experience Design

User Interface Design

Web Development

Accessibility

Analytics & SEO

Media

Photography

Video (Shooting & Editing)

Drone Footage

Animation/VFX

Music Production

Music Artwork

Strategy

Manufacturing

Brand Strategy

Marketing Strategy

Content Strategy

Social Media Strategy

E-Commerce

Education & Formal Training

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Stanford University

Certificate in Artificial Intelligence (AI) Experience Design

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Mass Institute of Technology

Certificate in Designing Digital Platforms, Two Sided Markets, APIs, and Feature Roadmaps

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Harvard University

Certificate in Design Thinking & Innovation

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New York University

Diploma in User Experience (UX) Design

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Northeastern University

Master’s (MPS) in Interactive Design, Usability, and Web Development

Bachelor’s (BFA) in Graphic Design and Architectural History

Client & Partner Feedback

Valerie Helms

Principal Systems Experience Manager at T-Mobile

“Luis embodies a true passion for creating exceptional customer experiences. What sets Luis apart is his methodical and organized approach to every aspect of his work. Even under the tightest of deadlines, he remains cool and composed, consistently delivering outstanding results. His communication style is exceptionally clear, and he has an innate ability to convey his vision effectively to both team members and stakeholders. Luis’s commitment to excellence is evident in his work. He consistently goes above and beyond expectations, producing designs and solutions that not only meet requirements but also exceed them.”

Alex Killough

Senior Manager, Experience Architect at Salesforce

“Luis and I worked together on a complex project with a Fortune 100 client. Luis’ professionalism, dedication, organization, and meticulous attention to detail were critical to our team’s successful delivery. He owned design documentation, worked directly with customer product managers and technical architects defining product capabilities, and served on a governance team across design groups from multiple partner organizations. I look forward to the opportunity to work on a team with Luis in the future.”

Peter Lipman

Senior Manager, Experience Architect at Salesforce

“If you like working with motivated, self-driven individuals who are constantly seeking to improve, ask smart questions, and consistently engage with a positive and upbeat attitude, then Luis is your guy! I was once Luis’s manager at Salesforce, and he never failed to impress me with his attitude and drive. Luis is a great, well-rounded team player who fully dedicates himself to his work. If you have the opportunity to work with him in the future, do not hesitate.”

Jon Balza

Senior Manager, Experience Architect at Salesforce

“I was thrilled to have Luis on the User Experience team for a large scale project. He understands how to design for a product, reaching the right balance of user needs, iterative product design, platform technology, and business value. His design thoughtfulness is excellent, and with him, I know the result will be user centric, delivered via a high quality visual design. I’m looking forward to the next time I get to work with him!”

Past Clients & Partners

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