Work & Responsibilities
- User Experience Design
- User & Market Research
- User Interface Design
- Low/Hi-Fidelity Wireframes & Mockups
- Interactive Prototypes
- Iterative Usability/AB Testing
- Web Development
Industry
- Higher Education
Project Brief:
As a member of Northeastern’s Marketing & Communications Digital Team, I developed and deployed the Mailchimp template for the News email sent daily to the entire University community which includes more than 35,000+ people. I also served as the main liaison between the News team which inputs the content into the daily email and the technical side of the email marketing service.
Target Users:
This news email is sent daily to the entire University community which consists of more than 35,000+ people that includes Current Undergraduate and Graduate Students, Parents, Faculty, and Alumni.